Ana Alonso

Managing Director. Telecommunications Engineer with business training from IE and INSEAD, leadership training from London Business School (LBS), and corporate governance training from IESE. Ana is an expert in technology, growth strategies, and business development in international environments, where she has managed P&Ls of up to €700M and led teams of more than 500 people. She has developed her professional career in technology companies such as HP, Sun Microsystems, Microsoft—where she was part of the Executive Committee in Spain—and Salesforce, where she currently serves as Senior Vice President for the Southwest EMEA region. She is also a member of the Innovation Advisory Board of UNESPA (Spanish Insurance Association). In addition to sectors such as banking, retail, and telecommunications, where she has worked with major clients to maximize the impact of technology within their organizations, she also has experience in the public sector. She currently advises public administrations on the integration of technology and Artificial Intelligence to improve relationships with businesses and citizens. Her strategic capabilities and ability to build high-performing teams led her in 2020 to lead, in the Southern EMEA region, the data analytics and business intelligence division of Tableau Software, which was acquired by Salesforce in 2019. As Managing Director of Tableau for Southern EMEA, she was responsible for integrating the organization and processes into Salesforce and for establishing new teams across different countries. Throughout her career, sharing knowledge about innovation and technologies such as Artificial Intelligence has been part of her DNA. For more than five years, she has also been Adjunct Professor at IE, where she teaches sessions on business innovation supported by technology.