Alba Lez

Alba Lez is a digital strategist and creator of brands with character, with more than 400,000 followers on social media. She has turned her profile into a benchmark for storytelling, positioning and real sales. Founder of programmes such as Storyteller Pro and Visual Hacker, where she teaches how to communicate with structure and convert audience into business. She is also CMO and project manager at the espacio_RES accelerator, promoting start-ups from idea to market. She has worked for Playstation, Amazon, Bumble, Energy Sistem and Canva, among other major brands.